Top Five Tips for Finding Seasonal Workers

Beth Furness
With the holiday season rapidly approaching, demand is increased in most sectors. Delivery drivers having a greater number of deliveries to make as presents are being frantically ordered online. Driving services are helping get people to and from the many festivities or back to their families. Taskers are helping put together gifts to help put smiles on faces before the main event. Catering preparing food for parties as it’s the season to indulge.

With the holiday season rapidly approaching, demand is increased in most sectors. Delivery drivers having a greater number of deliveries to make as presents are being frantically ordered online. Driving services are helping get people to and from the many festivities or back to their families. Taskers are helping put together gifts to help put smiles on faces before the main event. Catering preparing food for parties as it’s the season to indulge.

This demand means there is a need for a larger fleet of staff to help, and with holiday job postings up 13% compared to 2018[1], it is more important than ever to up your game.  We at AppJobs GAP have compiled a list of our top five tips to help you find seasonal workers during this demanding period.


1.Start early.

These famous words used by many. Whether it comes to organising your festivities or hiring workers, the earlier you begin to scout the better. While it is true that many are wanting to top up their funds for this expensive period, there isn’t always the supply to meet the demand, so get ahead of the game.


2.Try a new style.

The idea of “new year, new me” can be used for the hiring process too. Hit a bit of a recruitment rut? Time to freshen up your advertising. Whether that be re-writing your adverts to make them more eye-catching or making them more concise. Changing the way you target your future gig-workers will open the doors to a new league.


3. Time to play a different field.

Noticed you’re getting a lot of middle-aged applicants? Then maybe try to target students. Cover all bases. Leave no stone unturned. Many students are looking to supplement their loans at this time of year as many retirees are planning to supplement their pension. There are many parts of the population demographic that are searching, so make sure your reach covers the grounds to find them.

4. Offer incentives.

What’s the best way to entice someone into doing something? Offer an incentive! From removing a joining fee to having a referral code for current workers to pass onto friends, every little helps this holiday season and will make you stand out from the crowd.


5. Strategic advertising.

Prioritise flexibility and adaptability when hiring. Use social media and platforms such as AppJobs GAP as the influx of those wanting to make extra cash before the Christmas period will be increased. There are many ways to target new recruits in time for the holiday rush, it just requires an element of skill and hard work to reap rewards.

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